Foundation

B.Sc. Business Administration, Accounting & Controlling
HWZ University of Applied Sciences Zurich

Thesis on the international exchange of tax-related information, analysing the evolution of financial transparency since 2008 through the lens of the CH–USA double taxation agreement.

2010 - 2014

2007 - 2009

Professional Maturity Certificate BM2
KV Business School

Swiss Federal VET Diploma as Retail Specialist EFZ
Vocational School for Retail and Pharmacy, Zurich

2004 - 2007

German (native) / English (C1) / Serbian (B2)

Languages

Ongoing Learning

Courses, insights, and conversations that shaped the way I think, lead, and create.

Design Thinking
Ongoing training in human-centered innovation — from deep listening and empathy to ideation and co-creation.

2024

2024

Strategic Innovation: Strategyzer’s Mastering Series
Completed Mastering Business Models, Value Propositions, and Business Model Testing — integrating structured innovation strategy with lean experimentation and human-centered innovation.

2022

Start-Up Funding: Pre-Seed to Exit
Cambridge Judge Business School

Dialogue: Innovation as Core Competency of Leadership
An interview with HZ Insurance on the paradox of risk, trust, and transformation in the insurance industry. Read full interview here.

2021

2018 - 2020

Developed the System Playing Field Model (USP), a conceptual framework demonstrating how reputation drives market value.

2018 - 2020

Designed a Reputation-Driven Investment Concept, bridging capital markets, behavioral economics, and exponential technologies.

2016

Digital Leadership
Squared Online

Frieze Academy London
Attended various seminars on social media strategies in the fields of art, culture, and fashion.

2015 - 2017